Should We Renovate Before Selling?
One of the most frequently asked questions Jeff and I receive is: “Should we make improvements to our home before we list, and if so, how much should we do?” As with many things, the answer is: “It depends on what needs updating.” A friend and client recently shared a Wall Street Journal article with us that aligns with the advice we give our clients and does a great job breaking this down. The key takeaway is to focus on maximizing your return on investment without overspending. The goal is to make strategic updates that offer the biggest impact for the lowest cost.
For example, replacing a front door costs $2,355 on average but adds $4,430 to resale value, recouping 188% of the cost. Alternatively, you might stain or repaint the front door instead. Consult with your decorator or stager to select a color that creates a strong impression. Another critical improvement is ensuring your home’s exterior is clean. A soft wash and window cleaning can go a long way, and removing window screens—since they block about 25% of sunlight—will make your home feel brighter and more inviting. Landscaping is another area where sellers often see a high return. On average, sellers recoup 104% of the cost of landscape maintenance. Well-trimmed shrubs and tidy plantings can significantly enhance curb appeal.
Interior updates like a fresh coat of paint or new carpet can also make a big difference. Homes often linger on the market longer than necessary due to dated or worn interiors but sell quickly once these simple updates are made. Always consult a decorator for recommendations on colors and materials that will appeal to buyers. Decluttering is another low-cost but impactful strategy. Store items like toilet brushes, shampoos, soaps, and hair products out of sight to create a clean and polished look.
For more substantial updates, such as changing cabinets and countertops, consider the condition of these elements. If they are in poor shape, repainting cabinets and replacing countertops may be worth the investment, but only after consulting with a decorator to ensure the changes will make a meaningful difference. The WSJ article also states, “There is a high bar for doing costly work, like remodeling a kitchen or adding a new bathroom. Your tastes aren’t guaranteed to appeal to potential buyers.” Be very careful when considering a large remodel. By focusing on these targeted improvements, you can enhance your home’s appeal and increase its value without unnecessary expenses. Jeff and I have seen many homes sell quickly after following these simple yet impactful recommendations. That is why we provide our clients with a complementary consultation with an interior designer as part of our standard marketing services.
Give us a call if you have questions or would like us to take a look at what you are considering updating.
Our Thanks,
Johnny & Jeff