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Barbara Morrow
Head of Operations, the Ussery Group’s Palmetto Bluff Team

A native South Carolinian who was born and raised in Columbia, Barbara traveled and lived all over the country before returning to Hilton Head Island for a short-term project in the mid 1980s. After the renourishment of Harbour Town was complete, she was scheduled to depart for another project in Kansas City—“But as soon as I smelled the pluff mud, I knew I was home for good,” she says. She made the decision to put down permanent roots in the Lowcountry and hasn’t looked back since!

Barbara initially worked in food and beverage for Auberge at the Inn at Palmetto Bluff (now operated by Montage). While working at The River House, she formed many lasting relationships with Palmetto Bluff owners and guests that she carried with her after transitioning into the Palmetto Bluff developer real estate office. During her nearly 11-year tenure as the office’s real estate concierge, Barbara became the first point of contact for Palmetto Bluff’s newest members. In 2018 she came out of retirement to rejoin Keene, Michael, and Thomas as the Head of Operations for the Ussery Group’s Palmetto Bluff team.

She and her husband have a house on Lake Murray and live full-time in Bluffton, where they enjoy close proximity to family, the ocean, and small town sensibilities—all of the things that make the Lowcountry the very best place to call home.